"Spectrum will rely on Liliana's understanding of cultural differences to advise our clients on expansion opportunities and development strategies in the growing Latin America gaming market," said Michael Pollock, Spectrum Managing Director. "We look forward to working with her to develop positive relationships with the regional stakeholders and liaise with government agencies."
Costa spent the last five years developing an understanding of the gaming industry throughout Latin America and the Caribbean, developing keen insights into processes and public policy in the region.
A large part of her career has been
spent forging relationships between small businesses and government agencies,
creating partnerships and business networks, and promoting trade.
Costa has worked in the oil and gas industries throughout Africa and served on
key advisory boards for the industry in Brazil. Currently, she works for
Clarion Events Ltd. in Latin America, where she helps the company develop in
emerging markets. In Brazil, Costa is part of the team that launched and
produces the annual Brazilian Gaming Congress and Juegos Miami, which attract
experts from around the world.
Source: GMB