MIÉ 1 DE MAYO DE 2024 - 16:09hs.
With new stadium

Melco bets big on eSports in pursuit of Japan casino license

An eSports stadium will play an important role in Melco Resorts & Entertainment’s bid for a casino license in Japan, said Geoffrey Davis, firm’s Chief Financial Officer. Melco made its first foray into the exploding eSports market earlier this year with the launch of its first stadium for the activity in Macau.

Macau Estadium is located at the company’s Studio City property on Macau’s Cotai Strip. The 274-seat arena is the first one of its kind to open doors in the world’s largest gambling hub. It is planned to host major eSports tournaments and virtual gaming leagues and to livestream events taking place anywhere in the world.

With operational properties in Macau and the Philippines and one under construction in the Republic of Cyprus, Melco has now set sights on Japan, which legalized Las Vegas-style gambling late in 2016 and is currently in the process of building its casino industry.

In a recent interview with Nikkei Asian Review, Geoffrey Davis said that “is very likely that the eSports stadium will become one of the key components for the integrated resort in Japan.”

The official further pointed out that the eSports content to be offered by the time Japan’s integrated resorts open doors will be very diverse and advanced, and this will be expected to help Melco draw more customers to its property, in case it wins on of three licenses to be issued by the Japanese government.

Source: GMB / Casino News Daily